Travel brands need to begin to treat diversity and inclusion as business critical.
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‘Relevance’ will beat authenticity in how travel brands communicate with their customers
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Describing ourselves on paper, while blindly attempting to live up to the expectations of others, makes it all feel like a giant lie, doesn’t it?
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Anyone with anything to sell should want to make the process of purchase as easy as possible.
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A look into what change the travel industry can expect in the coming year
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….a good night’s sleep
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The days of working within 5 miles or a reasonable commute to HQ are over
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